Innovation, Social Networks, and Service Ecosystems

Managing Value in the Digital Economy

Innovation, Social Networks, and Service Ecosystems

Managing Value in the Digital Economy

128,39 €*

lieferbar in ca. 2-4 Werktagen

Falls Sie eine Lieferung außerhalb DE, AT oder CH wünschen, nutzen Sie bitte unser Kontaktformular für eine Anfrage.

This book examines the ways in which value is created in the digital economy from a social networks and service ecosystems perspective. Focusing on innovation, this project explores analytics, Big Data, and privacy with respect to service management and value creation. It debunks these technology-centric buzzwords by relating cross-disciplinary research topics from seminal sociology, business, management, marketing, information systems, organizational, and technology theory under the common theme of plasticity, which is the ability of a system to take and retain form. A keen understanding of plasticity is the route to success in the digital economy. This book, aimed at academics, graduate students and practitioners in fields related to innovation, service research, and strategic management, offers a holistic perspective on innovation that is informed by scholarly research from multiple disciplines.

1. Innovation from a Networked, Ecosystems Perspective.- 2. Plasticity: Toward a Better Understanding of Innovation.- 3. The Micro and the Individual Innovator
4. Innovation and Diffusion at the Meso Level.- 5. Macro: Innovation as Renovated Connections.- 6. The Importance of Being Human.
ISBN 978-3-030-47799-8
Artikelnummer 9783030477998
Medientyp Buch
Auflage 1st ed. 2020
Copyrightjahr 2021
Verlag Springer, Berlin
Umfang IX, 146 Seiten
Abbildungen IX, 146 p.
Sprache Englisch