By Leif Edvinsson Professor of Intellectual Capital University of Lund Lund, Sweden In a marketplace, characterized by the growing importance of intangibles and knowledge, as we have not only in Europe today, it has become more and more evident how important knowledge management and Intellectual Capital manage ment has become. Some of us who started this knowledge exploration journeys some decades ago could perhaps realize how quickly this theme should become so important. Today it is on almost every executive's agenda. The timing, the context and the comprehensive content of this second edition could not have been better. In this second edition the authors have extended their overview with case studies and facts that confirm what we intuitively knew. Knowledge and intangibles are a top strategic issue. It is vital for an organization if it wants to be competitive, sus tainable and profitable. The solid overview and the holistic review and testing of the theories with real cases, gives the reader a lot of facts and models of how man agement could invest in this area with very good return, in one case with a return of investment of 200 % in one year! It is a very extensive work on the growing field of knowledge management. In its extension guidelines and emerging standards are already visible, as e. g. the guide lines from the Danish government on IC reporting or of the Norwegian Associa tion of Financial Analysts.

1 Introduction

I: Design Fields
2 Business Process Oriented Knowledge Management
3 The Fraunhofer Knowledge Management Audit (FKM-Audit)
4 Motivation for Knowledge Management
5 Role Models, Human Resources and Strategy
6 Knowledge Management Tools
7 Intellectual Capital: Measuring Knowledge Management
II: Survey
8 Delphi Study on the Future of Knowledge Management - Overview of the Results
9 A Survey on Good Practices in Knowledge Management in European Companies
10 How German Companies Employ Knowledge Management. An OECD Survey on Usage, Motivations and Effects
III: Case Studies
11 Knowledge Management - Results of a Benchmarking Study
12 Knowledge Management: The Holistic Approach of Arthur D. Little, Inc.
13 The Aventis Approach to Knowledge Management: Locating Inhouse Expertise for Immediate Anytime, Anywhere Availability
14 Cultural Change Triggers Best Practice Sharing - British Aerospace plc.
15 Knowledge Management and Customer Orientation Hewlett Packard Austria
16 Knowledge Management in a Global Company - IBM Global Services
17 Open Minded Corporate Culture and Management Supports the Sharing of External and Internal Knowledge - Phonak
18 Sharing Process Knowledge in Production Environments - Roche Diagnostics - Laboratory Systems
19 KnowledgeSharing@MED - Enabling Knowledge Sharing by Turning Knowledge into Business
IV: KM - Made in Europe
20 Building Communities. Organizational Knowledge Management within the European Commission's Information Society Technologies Programme
List of Figures
References
Recommended Further Readings
Editors
Contributors.