A day does not pass without a newspaper report about yet another company that has started outsourcing technology or other business processes to India. The Senate recently voted 70 to 26 in favor of preventing federal contracts going offshore, yet US managers continue to beat a path to India because it is the global leader for offshore IT-enabled services. Many CEOs seek to reduce their costs or improve service quality, but not many understand India on their first visit and some are confused by the culture.
In this book author Mark Kobayashi-Hillary introduces India and the major players in the Indian service industry. He offers a balanced view on the trend to outsource to India, describing the reasons why a business should utilize India as an offshore outsourcing destination and the steps needed to find and work with a local partner. Not only does the book make a compelling economic case for outsourcing to this region, it also discusses how to manage the entire transition process, including the potential impact on local resources.
Mark Kobayashi-Hillary is a British writer and independent outsourcing consultant based in London. He has worked at a senior level for several leading banking and technology groups and has been involved in managing outsourced relationships in the UK, Singapore and India. He is a regular commentator on India and outsourcing in the European press.
Outsourcing To India is written from personal experience and several years of research. This practical guide will help managers navigate through the offshore outsourcing maze, allowing them to avoid many of the major pitfalls others have faced when setting up shop in India. Managers across the world are beating a path to India because it is the global leader for offshore IT-enabled services. Many corporate leaders seek to reduce their costs, other wish to improve service quality, but not many understand India on their first visit and some are confused by clashes of culture. This book aims to introduce India, the major players in the Indian service industry, the reasons why you should utilise India as an offshore outsourcing destination and the steps you need to take to find and work with a local partner. The second edition has been completely revised with up-to-date information on the latest industry developments. Several chapters have been entirely restructured and two completely new chapters deal with the risks of outsourcing to India and the future prospects for the industry. "Kobayashi-Hillary conducts a much more thorough tour of the hoops a company must jump through to establish an India operation... Well-structured." Edward Luce, Financial Times"Mark Kobayashi-Hillary has offered a balanced view on the trend to outsource to India. He makes a compelling economic case for outsourcing to this region while acknowledging and discussing the emotive aspects of such a decision." Kiran Karnik, President of NASSCOM"Offshore outsourcing raises many challenges which - should you follow his advice - may nevertheless be pragmatically managed." Nigel Roxburgh, Co-founder European Outsourcing Association

1;Contents;15 2;Chapter 1: First Impressions;20 2.1;Personal Impressions;22 2.2;Chapter Checklist;25 3;Chapter 2: Indian History and Religion;26 3.1;Introduction;26 3.2;The Nature of Indian Religions;27 3.3;Caste;29 3.4;Epic History;30 3.5;British Raj;31 3.5.1;Clive and the British East India Company;31 3.5.2;The Mutiny of 1857;33 3.6;Gandhi and the Quest for Independence;34 3.6.1;The Early Years;34 3.6.2;Amritsar and Non-Cooperation;35 3.6.3;The Salt March;36 3.6.4;The Endgame;37 3.7;Nehru and Partition;38 3.8;After the British;39 3.9;Summary;40 3.10;Chapter Checklist;41 4;Chapter 3: Contemporary Indian Politics;43 4.1;Attitude to Government;44 4.2;The Politics of Outsourcing;46 4.3;Other Current Issues;49 4.3.1;Convertibility of the Rupee;49 4.3.2;Education;50 4.3.3;Environment;50 4.3.4;Health;51 4.3.5;Gender Inequality;52 4.4;Possible Future Directions;53 4.5;Summary;55 4.6;Chapter Checklist;55 5;Chapter 4: Culture and Food;57 5.1;Bollywood;57 5.2;Music and Literature;58 5.3;Indian Food;60 5.3.1;Mumbai;60 5.3.2;Delhi;61 5.3.3;Chennai;61 5.3.4;Hyderabad;62 5.3.5;Bangalore;62 5.4;Chapter Checklist;63 6;Chapter 5: Domestic Travel;64 6.1;Air Travel;64 6.1.1;Indian Airlines;66 6.1.2;Jet Airways;66 6.1.3;Air Sahara;67 6.1.4;The Budget Alternative;67 6.1.5;Rail;69 6.1.6;Roads;70 6.2;Summary;71 6.3;Chapter Checklist;71 7;Chapter 6: Security Concerns;73 7.1;Natural Disaster;74 7.2;Pakistan and Kashmir;75 7.3;Nuclear Arms;77 7.4;Al-Qaeda;78 7.5;Nationalism and Border Disputes;79 7.6;Risk Mitigation;80 7.7;Summary;81 7.8;Chapter Checklist;81 8;Chapter 7: The Outsourcing Drivers;83 8.1;Government Policy;85 8.2;Globalisation and the Knowledge Economy;87 8.3;Technology;89 8.4;Corporate Strategy;91 8.5;Summary;94 8.6;Chapter Checklist;94 9;Chapter 8: The Major Industry Players in India;96 9.1;Infosys;97 9.1.1;Corporate History;97 9.1.2;Leader Profile: Narayana NR Murthy;98 9.1.3;Major Clients or Projects;98 9.1.4;Comment;99 9.2;Wipro;99 9.2.1;Corporate History;99 9.2.2;Leader Profile: Azim Premji;100 9.2.3;Major Clients or Projects;101 9.2.4;Comment;101 9.3;Tata Consultancy Services (TCS);101 9.3.1;Corporate History;101 9.3.2;Leader Profile: S. Ramadorai;102 9.3.3;Major Clients or Projects;103 9.3.4;Comment;103 9.4;NUT Technologies;104 9.4.1;Corporate History;104 9.4.2;Leader Profile: Rajendra S. Pawar;105 9.4.3;Major Clients or Projects;105 9.4.4;Comment;105 9.5;The Foreign Invaders;106 9.6;The BPO Market;107 9.6.1;Captive Arms of Global Corporates;108 9.6.2;Indian Start-Ups;108 9.6.3;Indian IT Service Companies;108 9.6.4;Global BPO Majors;108 9.6.5;Broad Based Global Service Companies;108 9.6.6;BPO Summary;108 9.7;Progeon;109 9.7.1;Corporate History;109 9.7.2;Leader Profile: Akshaya Bhargava;109 9.7.3;Major Clients or Projects;109 9.8;Wipro Spectramind;110 9.8.1;Corporate History;110 9.8.2;Leader Profile: Raman Roy;111 9.8.3;Major Clients or Projects;111 9.8.4;Comment;112 9.9;ICICIoneSource;112 9.9.1;Corporate History;112 9.9.2;Leader Profile: Ananda Mukerji;113 9.9.3;Major Clients or Projects;113 9.9.4;Comment;113 9.10;Daksh;114 9.10.1;Corporate History;114 9.10.2;Leader Profile: Sanjeev Aggarwal;114 9.10.3;Major Clients or Projects;115 9.10.4;Comment;115 9.11;Evalueserve;115 9.11.1;Corporate History;115 9.11.2;Leader Profile: Marc Vollenweider and Alok Aggarwal;115 9.11.3;Major Clients or Projects;116 9.11.4;Comment;116 9.12;Summary;117 9.13;Chapter Checklist;118 10;Chapter 9: Ownership Models and Partnership;120 10.1;Direct Investment;120 10.1.1;Mapping the Services;124 10.1.2;Initial Supplier Contact;125 10.2;Partnership;126 10.3;Market Trends in Outsourcing Models;127 10.4;Summary;128 10.5;Chapter Checklist;129 11;Chapter 10: The Major Outsourcing Locations;130 11.1;North and West India;130 11.2;South India;131 11.3;Delhi;131 11.4;Mumbai;132 11.5;Pune;133 11.6;Kolkata;133 11.7;Bangalore;134 11.8;Hyderabad;136 11.9;Chennai;137 11.10;Chapter Checklist;138 12;Chapter 11: Industry Associations and Research Bodies;139 12.1;Outsourcing R