Technology Management

Recognizing, evaluating and successfully using technologies

Technology Management

Recognizing, evaluating and successfully using technologies

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In this essential, Josef Gochermann provides a compendium of the essential elements of technology management and answers ten important questions on how to identify new technologies, properly evaluate relevant technologies, recognize opportunities and risks in time, and position yourself for technological success. He shows how to use technologies beneficially, make relevant technologies available at the right time, recognize the end of a technology's performance in time, and plan the use of technologies strategically and for the future.

Prof. Dr. Josef Gochermann manages the professorship for Marketing & Technology Management at Osnabrück University of Applied Sciences and holds an associate professorship at Tshwane University of Technology in Pretoria, South Africa. His work focuses on technology management and marketing as well as innovation management.
ISBN 9783658363550
Artikelnummer 9783658363550
Medientyp E-Book - PDF
Copyrightjahr 2022
Verlag Springer-Verlag
Umfang 54 Seiten
Sprache Englisch
Kopierschutz Digitales Wasserzeichen